Lauder's latest recruit hails from Hollywood← Back
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Estée Lauder Companies is continuing its growth efforts, as it adds yet another independent luxury beauty brand to its portfolio. Having bought Le Labo, Rodin Olio Lusso and Editions de Parfums Frédéric Malle within the past 6 months, GLAMGLOW constitutes the fourth acquisition by the beauty giant.
Founded in 2010 by couple Glenn and Shannon Dellimore, as an $80 venture, GLAMGLOW is a Californian skincare label originally developed for use behind-the-scenes in the Hollywood entertainment industry. It then went on to become available for the general public in 2011. Famous for its mud-treatments, which aim to cleanse, purify and leave glowing skin, GLAMGLOW’s most popular products include YOUTHMUD® and SUPERMUD®. The brand is stocked in high-end retailers such as Sephora and Neiman Marcus.
Estée Lauder, which already counts names such as Bobbi Brown, Clinique and Jo Malone London under its umbrella, is acquiring GLAMGLOW at a price estimated between $100 million to $125 million, with the deal set to be sealed in January 2015.
In a statement William P. Lauder, Executive Chairman of The Estée Lauder Companies said: “Glenn and Shannon have built a highly successful, sought-after skin care brand with a uniquely Hollywood point of view. The Estée Lauder Companies embraces their entrepreneurial spirit and vision, and is committed to sustainably growing the brand while fostering the uniquely glamorous skin care story that they’ve created.”
Commenting on Estée Lauder, Glenn and Shannon Dellimore said: “The Company has the scale and vision to help bring the brand to its next phase of growth while remaining true to the identity that we’ve worked so hard to build.”
This move to recruit another high-end label, seals Estée Lauder’s status as a key beauty powerhouse, as well as taking GLAMGLOW up a level.