link.png Selfridges gets a makeover← Back

 
It’s one of London’s retail landmarks, a haven for lovers of all things luxury. And it’s about to get a makeover. Selfridges, London’s iconic department store, is set to benefit from a £300 million investment to redevelop and expand its accessories department.
Starting end of June, the project is projected to be complete within the next five years, with the aim of turning Selfridges into the leading department store for all things accessory. Since Selfridges’ men’s and women’s footwear departments are already the largest in the world, the real focus of this project is on the handbag department which is set double in size. Consumers will be able to choose from a whole breadth of labels, ranging from younger designers such as Charlotte Olympia to luxury giants such as Hermès.
 
Galen Weston, chairman of the department store, explains: “This significant investment in the redevelopment of our Oxford Street store is part of our commitment across all our businesses to provide leading luxury shopping experiences for our customers around the world.” This is the biggest investment ever made on a single department store.
 
Earning more than £1 billion in sales, Selfridges has been named the world’s “Best Department Store” three times already…and, in the light of this most recent announcement, it looks like the luxury retailer is keen to keep hold of that title.